How much can I(F26) charge for freelance social media management + video shoot production?

Hi there,

A potential client approached me to work on her project. Her company allows people to book hair and beauty services in the UK.

She sent me the job details and I have no idea how realistically can I charge. I'm quite new in freelancing, I have 1.5 years of experience in social media management, 2 years of experience as a communications officer. I am specialized in the beauty industry.

Here are the details:

Current goal: Organizing 1 video shoot day/month, to showcase the skills of directory members (hair stylists and MUA)

Pre-shoot responsibilities

• Determine looks for the shoot + mood board creation
• Call sheet production
• Secure models + service providers (hair and makeup)
• Being the main contact with the studio and videographer – confirming booking
• Arrange catering and refreshments for the day
• Budget management

Shoot day - 12 hours shoot, goal: to produce 7 videos - General management of the day in line with the call sheet / logistics - Ensuring models and service providers respect the booked space / studio

Social media & PR - Manage IG, Twitter and Facebook accounts of the company

She's asking me my hourly and daily rates.

I was thinking charging her £150/day for social media (copywriting only, images provided) or £270/day if I need to do the art direction + £200/day for shoot production and organization.

I'm lost! I don't want to offer my services for too cheap but at the same time, I want to be realistic with what I can offer and deliver.

Thanks for reading me x

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