Need your feedbacks for our new Influencer Analytics & Anti-Fraud Tool

Hi. A little background: I have been tackling with mobile ad fraud issue for more than two years now. What separates our metod the most is our unique capability of detecting fraud activity while the active traffic is coming in and being able to provide prevention by rejecting fake clicks and optimizing the sources in real-time.

We are transferring this knowledge into a new product and we aimed to tackle the issues of influencer marketing, especially: legitimacy, authenticity, and impact measurement. Personally this is a new field for me. I can understand if a click is fraudulent but I don't know what are the main metrics marketers monitor when running a campaign with an influencer. Our tool helps analyzing influencer audiences, engagements, URLs, and posts in-depth before and during an Instagram influencer campaign; and detect fraudulent activity if it happens. It should decrease your cost on campaign result by detecting fraudulent clicks, fraudulent audiences, and fake engagements and you can scale on more legitimate audiences.

Today we are on ProductHunt's home page. Please provide your opinions and feedbacks.

submitted by /u/kutsiboy
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