Interference from colleagues & micro-management

Hi all, looking for advice on others interfering with social media in my workplace.

As a Digital Marketing & E-Commerce Executive, social media management falls solely upon me and I am held accountable for each channel's performance. I generate the content, create the strategy and manage all uploads to Facebook, Instagram and Twitter.

As a hotel we have two different segments, the hotel's accounts and the sub-brand restaurant's accounts. Since I started in the role two months ago, the accounts have been growing nicely with good conversion rates, engagement and overall improving results.

Recently we got a new deputy manager who seems to think that the restaurant staff should have control over the accounts instead of the marketing department. The restaurant staff have been eager to take it over and have since deliberately stopped supplying me with content ideas, holding back information and have made it difficult for me to manage the account, resulting in a results drop, which I expect they want to justify their takeover.

My general experience is that social media should be managed from one central marketing team in order to ensure the content is copywritten, strategy is being held and that brand guidelines are met. At the end of the day, I went to college to study marketing and have the experience in it, a chef doesn't.

Generally I find everyone in the office has an opinion on social media because they use it daily and consider themselves experts.

Have any of you got tips on how to deal with this?

TLDR: How do you deal with other departments interfering with social media and managers micro managing?

submitted by /u/Reeen25
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